In a recent "Action Alert," the folks at the American Family Association proclaimed "78 Dealers Ask Ford to Stop Supporting the Homosexual Agenda." This was "Great news!" and further evidence that the boycott they started several months ago because Ford has the nerve to support PFLAG and advertise in The Advocate and Out magazines was working.
The AFA also pointed to Ford's declining sales since the boycott started as further evidence of the far-reaching effects of their devastating efforts.
As with most right-wing rhetoric, these claims do not stand up to close scrutiny.
Seventy-eight Ford dealers may sound like a lot, but in the grand scheme of things it is not. There are over 3,800 Ford dealers in the United States, so the 78 that the AFA claims have protested Ford's actions are barely 2% of the nation's dealers. Sounds a bit different when it is put in perspective, doesn't it?
Speaking of perspective, is the AFA boycotting Chrysler? If not, then why has Chrysler's sales dropped even more than Ford's recently? The Reuters article points out that Ford has been primarily victimized by a 44% drop in their truck sales, which a reasonable person can easily attribute to the price of gas staying over $3 a gallon. The article also points out the negative impact of raising interest rates.
Reuters did not mention the AFA boycott. I suppose that's more evidence of liberal media bias.
August 11, 2006
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